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Ventura County's Support-Local Program

Articles by Kat Merrick

About Kat Merrick

Kat Merrick made her mark in the apparel world as an innovative leader and founder of Surf Chick Inc. With over 25 years of extensive experience managing worldwide capacity apparel facilities, companies and product, her superior leadership skills, practiced in directing cross-functional global teams to design, brand, source develop and marketing, won her world-wide recognition and awards. She is considered an expert in the areas of trend studies, brand building and marketing. At 23 years old she opened her first successful retail business in Ventura County, Since then, Kat has owned and operated several very successful retail and wholesale operations and assisted numerous multi-category small businesses to achieve success. Highly respected by many local small business owners, growers, artists and locals, she has been tagged as "the Shop Local girl". Kat's extensive travels, strong business knowledge and desire to make a positive impact locally helped inspire her to create Totally Local VC. A Ventura County resident since 1978, single mother of two and long-standing advocate for support of local small business and all that is Ventura, founder and developer of Totally Local VC, Kat brings her passion for our community to all she does. Her writings, posts and blog reflect her love of family, friends and community and desire to help.

It Takes a Village – Local Knowledge Helps Build a Community

Posted by on Mar 5, 2015

Kat Merrick’s journeyed to Tactic, Guatemala to participate in the Seeds of Tomorrow project aimed at solving malnutrition and the lack of education in the region.

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Talking Turkey

Posted by on Nov 25, 2014

Turkey, sweet potatoes and more. This holiday season, filling up that autumn bountiful cornucopia with fresh, local and in season is pretty easy.

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With A Shake Of The Hand

Posted by on Oct 28, 2014

Handshakes say more than just “hello.” What does your handshake tell people? Here is Kat Merrick‘s take on the history and true meaning of the handshake.

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Surf Rodeo 2014: Yee-haw And Cowabunga Dude!

Posted by on Jul 25, 2014

Surf Rodeo combined a beach-based twist on a rodeo with musical acts, a bikini contest, a street fair, food, sun and fun.

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